Privacy Policy

Information We Collect

Personal Information: Name, email address, phone number, shipping and billing address, date of birth (if shared), and payment details when you create an account, place an order, fill out a form, or subscribe to our services.

Non-Personal Information: Browser type, device type, operating system, IP address, location data, referring URLs, and browsing behaviour collected through cookies, pixels, and similar tracking technologies.

Health-related Information: If you voluntarily share information about your lifestyle, dietary habits, or wellness goals through our forms, questionnaires, or customer service, this information is treated as sensitive and handled in accordance with this Policy.

How We Use Your Information

We use the information we collect to:

• Process, fulfil, and deliver your orders, including sending order confirmations, invoices, and shipping updates.
• Communicate with you about products, offers, new launches, and customer support enquiries.
• Personalise product recommendations and content based on your preferences and purchase history.
• Improve our Website, products, and customer experience through analytics.
• Detect, prevent, and address fraud, security incidents, and abuse.
• Comply with applicable laws, regulations, and lawful requests from authorities.

Sharing Your Information

We do not sell your personal information. We may share information with:

• Service providers who help us operate our business (payment gateways, logistics partners, IT and analytics providers, email and SMS service providers, WhatsApp communication platforms).
• Legal and regulatory authorities when required by law, court order, or to protect our rights, property, or safety, or that of our customers.
• Successors in the event of a merger, acquisition, or sale of all or part of our business.

Cookies and Tracking

The Website uses cookies and similar technologies to remember your preferences, keep you signed in, analyse traffic, and serve relevant advertising. You can manage or disable cookies through your browser settings; however, some Website features may not function properly without them.

Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Policy, comply with our legal obligations, resolve disputes, and enforce our agreements.

Your Rights

You have the right to:

• Access the personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of your personal information, subject to legal and contractual obligations.
• Withdraw consent for marketing communications at any time.
• Lodge a complaint with the appropriate data protection authority.

To exercise any of these rights, contact us using the details in Section 9.

Data Security

We implement reasonable administrative, technical, and physical safeguards — including SSL encryption, secure servers, and access controls — to protect your personal information from unauthorised access, use, alteration, or disclosure. However, no method of transmission over the internet or electronic storage is fully secure, and we cannot guarantee absolute security.

Children's Privacy

Our Website and products are intended for users aged 18 years and above. We do not knowingly collect personal information from children under 18. If you believe a child has provided us with personal information, please contact us so we can take appropriate steps to delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "Last updated" date at the top will reflect the most recent revision. Continued use of the Website after changes constitutes acceptance of the updated Policy.